ClickFunnels Pricing (2026): Launch vs Scale vs Optimize
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Quick answer
ClickFunnels lists Launch at $97 a month, Scale at $197 and Optimize at $297, with an annual-only Dominate plan at $5,997 a year. Launch fits a single creator with up to 10K contacts, while Scale suits several brands. Plans are priced by contacts and workspaces, so count your list before choosing.
ClickFunnels pricing is tiered by contacts, workspaces and team members, not by a feature ladder. That makes the right plan depend on how big your list is and how many businesses you run.
We compared ClickFunnels' pricing page and support article. Figures were read from ClickFunnels' own pages on 2026-10-26 and can change, so confirm the live numbers before you buy.
Below you will find a plan table, what each tier includes, how to choose and the costs that sit outside the plan.
Our Recommended Picks
- Plans from $97 a month
- 14-day trial advertised
- Annual billing lowers the rate
ClickFunnels
ClickFunnels is a funnel and sales platform sold as Launch, Scale and Optimize monthly plans plus an annual-only Dominate plan.
Plans compared
| Plan | Monthly | Billed annually | Workspaces | Team members | Contacts |
|---|---|---|---|---|---|
| Launch | $97 | $81 a month | 1 | 2 | 10K |
| Scale | $197 | $164 a month | 5 | 5 | 75K |
| Optimize | $297 | $248 a month | 10 | 10 | 150K |
| Dominate | Annual only | $5,997 a year | 20 | — | 400K |
We compiled the table from ClickFunnels’ pricing page and its pricing support article. Team members for Dominate were not in the results we could read, so we left that cell blank. ClickFunnels also marks unlimited funnels on the entry plans as a limited-time offer, so confirm the funnel cap before you decide.
What each plan includes
Launch lists unlimited funnels, one workspace, two team members, 10K contacts, 50K emails a month, three courses, five custom domains and 1M AI words. That is enough for a single creator with one brand and one list.
Scale raises the limits to five workspaces, five team members and 75K contacts, and ClickFunnels lists webhooks and full API access at this tier. Optimize goes to ten workspaces, ten team members and 150K contacts, with 750K emails a month and 5M AI words listed. Dominate is the annual-only plan for large operations.
How to choose
Contacts and workspaces decide the plan, not features. Count your list first. If it is under 10K and you run one brand, Launch covers it. Agencies or operators with several brands reach the workspace limit before the contact limit, so Scale or Optimize is the realistic floor. Billing annually lowers the monthly figure on the first three plans, so compare the annual number if you are sure you will keep the platform for a year.
Costs outside the plan
Older ClickFunnels articles still describe a Startup and Pro structure, so do not use them for budgeting. Third-party reviewers also mention extras such as separate video hosting, and we found conflicting statements on card requirements and refunds. Read the terms at checkout. For a fuller look at the platform itself, our ClickFunnels review covers strengths and complaints.
Cheaper or different routes
If you want funnels bundled with a CRM for client work, compare our GoHighLevel pricing guide. If the real need is a simple landing page, our Leadpages review looks at a narrower tool. Teams who mainly need customer records can start with the best CRM for small business roundup, and those stitching tools together should see how automation costs scale in our Zapier pricing guide.
Before you pay
Take the trial that ClickFunnels advertises, build one funnel with real copy, and count the contacts you would import. Then pick the lowest plan that fits both the list size and the number of workspaces.
Frequently Asked Questions
How much does ClickFunnels cost per month?
ClickFunnels' pricing page lists Launch at $97, Scale at $197 and Optimize at $297 a month. Billed annually the figures are $81, $164 and $248 a month. Dominate is annual only at $5,997 a year.
Is there a ClickFunnels free trial?
ClickFunnels advertises a 14-day free trial on its blog. Pages conflict on card requirements, so read the sign-up terms.
Which ClickFunnels plan do most people need?
Launch covers one workspace and up to 10K contacts. Move to Scale when you run several brands or pass that list size.
What limits differ between plans?
Contacts, workspaces and team members rise with each tier: 10K, 75K and 150K contacts across Launch, Scale and Optimize, with 1, 5 and 10 workspaces.
Does ClickFunnels offer refunds?
We could not confirm refund terms from ClickFunnels' pages. Check the terms at checkout before paying.
Are older ClickFunnels prices still valid?
No. Older articles describe Startup and Pro plans that no longer match the current lineup, so use the live pricing page.
Final Verdict
Launch is the sensible starting plan for a single creator with a list under 10K, and Scale makes sense once you run several brands or outgrow that list. Optimize and Dominate are for larger operations. Count contacts and workspaces first, take the advertised trial, and confirm current figures on ClickFunnels' pricing page before paying.
Sources We Checked
Specs and features in this guide come from these manufacturer pages and independent sources, checked on Oct 26, 2026.


